Blog
Guides, comparisons, and insights on web analytics, privacy, and SaaS growth.
Cookieless Analytics: The Complete Guide
How to do analytics without cookies.
Cookieless Analytics
Track website metrics without cookies or consent banners.
Web Analytics Without Cookies: How It Works
A technical walkthrough of how cookieless analytics actually works under the hood: the three approaches available, why fingerprinting is a dead end, and how server-side session hashing gives you accurate data without touching personal information.
GDPR-Compliant Analytics Guide
How to run analytics that's GDPR compliant.
GDPR-Compliant Analytics
Analytics that respects your visitors and GDPR.
CCPA vs. GDPR: Analytics Compliance for SaaS Founders
If you run a SaaS product with users in California or Europe, here is a clear explanation of what each law actually requires, who it applies to, and what it means specifically for the analytics tools you use.
How to Remove Cookie Consent Banners Without Losing Your Analytics Data
Cookie consent banners cost you conversion rate and analytics accuracy. Here is how to eliminate them completely while keeping all the web analytics data you actually need.
The 9 Best Privacy-Friendly Google Analytics Alternatives in 2026
A detailed roundup of the best privacy-first Google Analytics alternatives, covering script size, GDPR compliance, and pricing.
European Alternatives to Google Analytics: GDPR-Safe Tools for 2026
A practical guide to EU-compliant analytics tools, covering which options store data in Europe and which tools avoid storing personal data altogether.
The Best Open Source Analytics Tools for Privacy-Conscious Developers
A practical comparison of open source analytics tools including Umami, Plausible, Matomo, PostHog, and GoatCounter, with an honest look at self-hosting costs and when managed analytics makes more sense.
Web Analytics Tools Compared: A Guide for SaaS Founders
Google Analytics, Plausible, Fathom, Matomo, and Abner side by side. What each tool does well, where each falls short, and how to pick one.
Plausible vs. Fathom vs. Simple Analytics vs. Abner: A Full Comparison
Four tools. All privacy-first. All cookieless. All GDPR compliant. So how do you choose?
Abner vs Matomo
Self-hosted vs. fully managed analytics.
Abner vs Mixpanel
Analytics focused on privacy vs. product analytics.
A Practical Guide to Core Web Vitals
What LCP, CLS, and INP mean — and how to improve them for better SEO and user experience.